Freelancers Union’s founder Sara Horowitz is now CEO of Trupo — a new kind of company that provides freelancers access to benefits including accident and critical illness insurance.
When I founded Freelancers Union over 20 years ago, I knew that the freelance workforce was here to stay and that the interests and concerns of independent workers needed representation. Now, I have launched Trupo in New York, New Jersey, and Texas — to offer freelance professionals access to the enhanced benefits that HR departments give full-timers. These benefits, including accident and critical illness plans, are another important step in building a framework that supports freelancers and help safeguard their economic security.
Many freelancers have work that is consistent and reliable, but the reality is that freelance work can often be intermittent. This cycle of episodic work disqualifies freelancers for aid and government programs that would normally keep a worker afloat if they ever got hurt or sick and needed time to heal. Right now, if a freelancer is ill and can’t work then they simply don’t get paid. At its core, Trupo believes joining together is the path for our freelance community to lead meaningful and sustainable lives. Our current system of tethering workers to employers is outdated and it is time to create a system for all those who don’t fit within the confines of a “traditional” employee. That’s why Trupo can be used by all independent workers: part-timers, contractors, self employed, gig workers, temporary, and freelancers. Sacrifices come with the territory, but sacrificing your security shouldn’t be one of them.
Trupo helps protect your way of life by offering access to thoughtfully curated benefits packages to save you time and money, and can pay you if you’re ever hurt in an accident and unable to work for a period of time. We understand that you are busy, so we ask just five questions (faster than agreeing on a movie to watch) to generate a tailor made package — just as an HR department would. You don’t even need any fancy information or documents on hand to complete it.
Since Freelancers Union owns a stake in our success, our mission can help to fund freelancer advocacy for years to come. As the founder of Freelancers Union, one of my goals in building Trupo was to continue to contribute to the union’s financial security — which will benefit the growing freelance community for generations.
It’s time that freelancers were provided with the security and sustainability that we deserve and earned, and we’re building this through partnering with the groups you are already a part of, such as Freelancers Union, coworker.org, the Graphics Artists Guild, and the Authors Guild.
We believe that these groups take isolated freelancers and build collective strength in meaningful ways.
What groups build meaning in your life? We would love you to connect with your freelance community — in-person or virtual — as we get the word out about this important new option for freelancers. Join the conversation.